MLM Opportunity
Friday, February 19th, 2010 Uncategorized by Brian ValentineThere are numerous reasons people do not succeed with the MLM business opportunity that they were very excited about when they joined. Ambition is one of the main reasons for that.
However there are other reasons that can be avoided if you do some proper research before hand.
Reason #1
Many people get involved with a company because they believe the product is very unique and that everyone will want it. A couple of unfortunate things can happen at this point.
The product may not be all that unique or very good. If it’s something that’s already readily available and many companies are promoting something similar it could be a tough sale.
Also it may turn out to be low quality product that doesn’t do what is promised. As the negative word gets out about the product your business can (and should) suffer.
Aother possible problem is the company business model is a very good one. The product could be good but ht not make much money, if the marketing system and income generating model is poor. You potentially could have success in promoting and selling the business but end up with very little to show for it.
Reason #2
The company provides little or no training at all. It is normal for a company to tout their program and then end up just selling products mostly to the distributors. This happens a lot with eBooks about internet marketing.
The best companies will have video, audio, and webinars available for training. For you to successfully get a business going strong you will need the necessary information and knowledge to pass on to your distributors as will they to theirs.
Reason #3
They don’t offer good (or any) support. If you don’t have a phone number available to call it’s a bad sign. Or you may be able to reach someone on the line to “sign up” but after there is not a line to handle customer service.
Call the number(s) listed to see what response you get to questions you ask. That should give you an idea what level of support they have available.
Reason #4
The company doesn’t provide a website or a lead capture page. Since getting leads and traffic to the site is essential for building your business the company should assist with this. They should also utilize an auto responder to stay in contact with visitors to your site.
Reason #5
The products sold in the business are not “high end.” You can become self efficient in a business much quicker if you are selling higher priced and higher quality products. If you can make some big money quickly you can reinvest that back into marketing which allows you to build your business faster.
MLM Marketing Tips: How To Reach Your Target Audience
Thursday, February 11th, 2010 MLM by Brian ValentineVolunteer as a speaker for various business, educational, or other organizations. This is a great way to reach a targeted audience and brand yourself as an expert in their eyes.
Groups like your local Chamber Of Commerce, PTA, Garden Club, Hunt Club, Single Parents, Home Owner’s Association, VFW, Church, Little League, Soccer Club, Kiwana’s, VFW, American Legion, Moose Lodge, Alumni Association, etc. hold meetings where they frequently need speakers. Do some research and find out all such groups in your area then contact them to volunteer your services as a speaker.
You’ll have to do some work to prepare a talk pertinent in subject matter to their interest …. of course. But the event itself as well as the contacts you’ll make create a great networking opportunity for you.
People will be curious about what you do. The host will obviously introduce you before you speak and include a little about “who you are”. Just make friends and share as appropriate when appropriate.
This is more about branding yourself in the community and reaching large groups while doing it.
An added benefit of this method is the opportunity to hone your presentation/communication skills and practice simple networking.
I don’t suggest setting up any kind of display of your “wares” …. but you certainly may have some type of momento made available to the guests. Perhaps something like mugs, pens, refrigerator magnets, and such with your logo and website url. Maybe even a “gift basket” or 2 as a door prize …. donated by you of course …. with your business card inside. Just be subtle not obvious.
Of course do have plenty of business cards to share IF asked. Don’t force them on anyone but be prepared.
The point is just to gain visibilty …. network …. make contacts …. and DEFINITELY follow-up afterward.
Another related tip is to be sure that any write-up of the event for local print media includes not only your name as guest speaker …. but something like your website url for curious readers also.
